Salesforce Pricing in 2026: Plans, Hidden Costs & Alternatives
Quick Answer
Salesforce starts at $25/monthly per user. Salesforce is the 800-pound gorilla of CRM. It can do virtually anything — but that flexibility comes with complexity and cost. You'll need an admin (or a consultant) to set it up properly. Per-use...
Salesforce Plans & Pricing
- Lead management
- Account & contact management
- Email integration
- Opportunity management
- Everything in Starter
- Forecast management
- Customizable reports & dashboards
- Quoting
- Contracts
- Everything in Pro
- Workflow & process automation
- Advanced reporting
- Territory management
- Opportunity scoring
- Everything in Enterprise
- 24/7 support
- Configuration services
- Sandbox
- Premier success plan
Full Pricing Breakdown
| Plan | Monthly Price | Annual Price | Billing | Per |
|---|---|---|---|---|
| Starter Suite | $25 | — | monthly | user |
| Professional | $80 | — | monthly | user |
| Enterprise | $165 | — | monthly | user |
| Unlimited | $330 | — | monthly | user |
Salesforce Pricing History
Salesforce has changed pricing 2 times in our records.
| Date | Plan | Old Price | New Price | Change |
|---|---|---|---|---|
| 2023-09-01 | Enterprise | $150 | $165 | Increase (10%) |
| 2023-09-01 | Unlimited | $300 | $330 | Increase (10%) |
What You Get: Salesforce Features
| Feature | Included | Plan Tier | Notes |
|---|---|---|---|
| AI features | Yes | Enterprise+ | Einstein AI |
| API access | Yes | All | |
| Integrations marketplace | Yes | All | AppExchange 5,000+ apps |
| Quote/proposal generation | Yes | Pro+ | CPQ add-on available |
| Role permissions | Yes | All | |
| Territory management | Yes | Enterprise+ | |
| Forecasting | Yes | Pro+ | |
| Reporting/analytics | Yes | All | Advanced reports Pro+ |
| Lead scoring | Yes | Enterprise+ | |
| Workflow automation | Yes | Enterprise+ | Flow Builder |
| Email integration | Yes | All | |
| Email tracking | Yes | All | |
| Phone/calling | Yes | All | Via add-ons or CTI |
| Social media integration | Yes | Enterprise+ | |
| Web forms | Yes | All | Web-to-Lead |
| Calendar sync | Yes | All | |
| Contact management | Yes | All | |
| Custom fields | Yes | All | |
| Deal/pipeline management | Yes | All | |
| Document management | Yes | All | Files, Content |
| Mobile app | Yes | All | |
| Multi-pipeline | Yes | Pro+ | |
| Task management | Yes | All |
What Users Say About Salesforce
| Source | Rating | Reviews | Ease of Use | Support | Value |
|---|---|---|---|---|---|
| CAPTERRA | 4.4/5 | 18000 | 3.9 | 4.1 | 3.8 |
| G2 | 4.3/5 | 19000 | 4.0 | 4.1 | 3.9 |
Salesforce Alternatives
Looking for a Salesforce alternative? Here are the top-rated enterprise CRM tools:
| Tool | Starting Price | Score |
|---|---|---|
| SugarCRM | $19/mo | 8.6/10 |
Is Salesforce Worth It?
Salesforce is the 800-pound gorilla of CRM. It can do virtually anything — but that flexibility comes with complexity and cost. You'll need an admin (or a consultant) to set it up properly. Per-user pricing adds up fast, and most useful features require Enterprise tier or add-ons. The ecosystem of AppExchange apps is unmatched. Salesforce offers a free trial so you can test before committing.
Frequently Asked Questions
What does Salesforce cost per user?
Salesforce starts at $25/user/mo (Starter Suite), $80/user/mo (Professional), $165/user/mo (Enterprise), and $330/user/mo (Unlimited). All prices are billed annually.
Does Salesforce have a free plan?
No. Salesforce offers a 30-day free trial but no permanent free tier. The cheapest option is Starter Suite at $25/user/mo.