HubSpot CRM Pricing in 2026: Plans, Hidden Costs & Alternatives

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Quick Answer

HubSpot CRM starts at $0/monthly. HubSpot CRM is a free CRM platform with marketing, sales, and service hubs that scale from startups to enterprise. The free tier is genuinely useful — but once you need automation or reporting, cos...

HubSpot CRM Plans & Pricing

Free Tools
$0
per monthly
  • Contact management
  • Deal tracking
  • Email tracking
  • Meeting scheduler
  • Live chat
Starter
$20
per monthly / seat
$15/mo billed annually
  • Everything in Free
  • Simple automation
  • Goals
  • Conversation routing
Enterprise
$3600
per monthly
$3600/mo billed annually
  • Everything in Pro
  • Custom objects
  • Predictive lead scoring
  • Hierarchical teams
  • Sandboxes

Full Pricing Breakdown

Plan Monthly Price Annual Price Billing Per
Free Tools $0 monthly flat
Starter $20 $15 monthly seat
Professional $890 $800 monthly flat
Enterprise $3600 $3600 monthly flat

All prices in USD. Last verified: 2026-02-26T04:32:39Z.

HubSpot CRM Pricing History

HubSpot CRM has changed pricing 2 times in our records.

Date Plan Old Price New Price Change
2024-03-01 Professional $800 $890 Increase (11%)
2024-03-01 Enterprise $3200 $3600 Increase (12%)

What You Get: HubSpot CRM Features

Feature Included Plan Tier Notes
AI features Yes Pro+ ChatSpot, content assistant
API access Yes All
Integrations marketplace Yes All 1,500+ integrations
Quote/proposal generation Yes Pro+
Role permissions Yes Pro+
Territory management No All Not natively supported
Forecasting Yes Pro+
Reporting/analytics Yes Starter+ Custom reports require Pro
Lead scoring Yes Enterprise Predictive scoring Enterprise only
Workflow automation Yes Pro+ Requires Professional or higher
Email integration Yes All
Email tracking Yes All Free tier includes limited tracking
Phone/calling Yes Starter+
Social media integration Yes Pro+
Web forms Yes All HubSpot branding on free
Calendar sync Yes All
Contact management Yes All
Custom fields Yes All
Deal/pipeline management Yes All
Document management Yes Starter+
Mobile app Yes All
Multi-pipeline Yes Pro+
Task management Yes All

What Users Say About HubSpot CRM

Source Rating Reviews Ease of Use Support Value
CAPTERRA 4.5/5 4000 4.4 4.3 4.3
G2 4.4/5 11000 4.3 4.4 4.2

HubSpot CRM Alternatives

Looking for a HubSpot CRM alternative? Here are the top-rated full suite CRM tools:

Tool Starting Price Score
Zoho CRM Custom 9.2/10
Freshsales Custom 9.0/10
Monday Sales CRM $12/mo 8.8/10
Insightly $29/mo 8.0/10
Keap $249/mo 6.8/10

Is HubSpot CRM Worth It?

HubSpot CRM is a free CRM platform with marketing, sales, and service hubs that scale from startups to enterprise. The free tier is genuinely useful — but once you need automation or reporting, costs jump fast. The Marketing Hub Pro at $890/mo is where most growing teams land, and it's not per-user — it's per portal. HubSpot CRM offers a free trial so you can test before committing. HubSpot CRM has a free plan for getting started.

Frequently Asked Questions

What does HubSpot CRM cost?

HubSpot CRM is free for basic features with unlimited users. Paid plans start at $20/seat/mo (Starter), $890/mo (Professional with 3 seats), and $3,600/mo (Enterprise with 5 seats).

Does HubSpot charge per user?

The Free and Starter plans charge per seat. Professional and Enterprise charge a flat platform fee that includes a set number of seats, with additional seats at $45-$75/mo each.

Is HubSpot free plan actually usable?

Yes. The free plan includes contact management, deal tracking, email tracking, meeting scheduling, and live chat. It's one of the most generous free CRM tiers available.