Best Free CRM Software (2026)

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Quick Take

These CRMs offer genuinely usable free plans — not 14-day trials. We ranked them by how much you can actually accomplish without paying. The catch with free plans: they're designed to get you hooked. Know the upgrade triggers before you commit.

Our Top Picks at a Glance

# Tool Best For Starting Price Score
1 HubSpot CRM Most generous free tier $0/mo 9.3/10
2 Zoho CRM Best free CRM for small teams $0/mo 9.2/10
3 Freshsales Best free CRM with calling $0/mo 9.0/10
4 Streak Best free CRM for Gmail $0/mo 8.2/10
5 Attio Best free CRM for startups $Custom/mo 8.2/10

1. HubSpot CRM | Most generous free tier

HubSpot CRM is a free CRM platform with marketing, sales, and service hubs that scale from startups to enterprise. The free tier is genuinely useful — but once you need automation or reporting, costs jump fast. The Marketing Hub Pro at $890/mo is where most growing teams land, and it's not per-user — it's per portal.

Our take: Unlimited users, 1M contacts, deal tracking, email tracking, meeting scheduler. The gold standard of free CRM.

HubSpot CRM Pricing

PlanMonthlyAnnual
Free Tools $0
Starter $20 $15/mo
Professional $890 $800/mo
Enterprise $3600 $3600/mo

Full HubSpot CRM pricing breakdown

2. Zoho CRM | Best free CRM for small teams

Zoho CRM is the value play. You get 80% of Salesforce's features at 20% of the price. The free tier supports 3 users. The broader Zoho ecosystem (Books, Desk, Projects, etc.) means you can run your entire business on Zoho without paying Salesforce prices. The UI isn't as polished, but the feature depth is real.

Our take: Free for 3 users with contact management, deals, tasks, and email. Solid for micro-teams.

Zoho CRM Pricing

PlanMonthlyAnnual
Free $0
Standard $14 $12/mo
Professional $23 $20/mo
Enterprise $40 $35/mo
Ultimate $52 $45/mo

Full Zoho CRM pricing breakdown

3. Freshsales | Best free CRM with calling

Freshsales (part of Freshworks) offers AI-powered lead scoring and a clean interface at a fraction of HubSpot's price. The free plan includes contact management, email, phone, and chat. Freddy AI handles lead scoring and deal insights. The catch: some advanced features require the Freshsales Suite, not standalone Freshsales.

Our take: Free plan includes built-in phone, email, and chat. Unusual for a free tier.

Freshsales Pricing

PlanMonthlyAnnual
Free $0
Growth $11 $9/mo
Pro $47 $39/mo
Enterprise $71 $59/mo

Full Freshsales pricing breakdown

4. Streak | Best free CRM for Gmail

Streak turns Gmail into a CRM. Pipelines, contacts, and deal tracking live directly in your inbox — no switching between apps. It's ideal for solopreneurs and small teams who live in Gmail and don't want to learn another tool. The free plan is genuinely usable. The downside: you're locked into Gmail, and power features require Pro or higher.

Our take: Free plan inside Gmail with basic pipelines and email tracking. No switching apps.

Streak Pricing

PlanMonthlyAnnual
Free $0
Solo $15 $15/mo
Pro $49 $49/mo
Pro+ $69 $69/mo
Enterprise $129 $129/mo

Full Streak pricing breakdown

5. Attio | Best free CRM for startups

Attio is a next-generation CRM that automatically enriches contact data and builds relationship graphs from your email and calendar. It's data-driven by default — think Airtable meets CRM. The free tier supports 3 users. Strong with startups and VC-backed companies who want a modern, flexible CRM without legacy bloat.

Our take: Free for 3 users with auto-enrichment, custom objects, and email sync. Modern and flexible.

Attio Pricing

PlanMonthlyAnnual
Enterprise Custom
Free $0
Plus $34 $29/mo
Pro $69 $59/mo

Full Attio pricing breakdown

How We Ranked These Tools

Ranked by free tier generosity: contact limits, feature availability, and the pain point at which you're forced to upgrade.

Read our full scoring methodology for details.